Quality of the products must not be compromised at any cost. The organization has to come up with a very stringent and modern quality control system. The company should check its product’s qualities, especially for perishable products on a regular basis. It may hire quality control experts for marinating good qualities of their products. It should highlight their new quality control procedures in the market. It will help the organization to retain its image in the mind of customers. The organization has to be ethically and morally very transparent in terms of their business practices. It must discard its all dangerous food products by itself without waiting for any Government intervention.The overall financial impression is very impressive. The company has good financial indicators. The company has maintained its profitability at any cost. It is a financial accounting document. The annual report of the company is providing different financial records. It is showing organization’s financial performances for the year 2010. The annual report of Whole Food Market is clearly furnishing different key financial indicators. It is offering a clear-cut picture to both internal and external stakeholders of the company. On the basis of this report, shareholders of the company will invest in near future. It is definitely a financial accounting statement. No secret management strategies are discussed in the annual report so it is not a managerial accounting document. All stakeholders and general people are the targeted audiences for this annual report. It will be distributed to all the shareholders related to the company. The annual report has produced the positive image of the organization. The organization has recorded good gross profit margin, good net income, and revenue. The annual report is showing that the organization has the good liquid situation to pay back it's all current liabilities. According to the annual report in case of the dividend, the organization has some issues. Earnings per share of the company have grown. It has experienced 16% CAGR in 2010 in terms of Earnings per share.
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