Ultimately the political discourse is changed through a quasi Darwinian process where the political reporting, media scandals and another form of politics, expressed as mere entertainment outweigh the important policy discussion and political information and weeds out the real political issues, thus transforming the entire face of transparent political coverage (Balkin, 1998).In this way, the goals of political transparency by the media are defeated by the actions of media like uncovering secrets of politicians, proliferating information and holding them responsible for their acts which are unrelated to politics. The media have increasingly become political since the 1980s. As we have blue states and red states, there are media conglomerates that are identified with a particular party and brand of politics. This became apparent in the selling of the Iraq war to the American public through a concerted effort at putting a “spin” on the facts and doctoring the message in such a way as to make the decision to go to war on otherwise flimsy grounds palatable to the general public (Hubris, 2007). The first kind is the informational transparency in which includes access and disclosure of government information and reasons for government actions. . How Does Politics Influence on Media.
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