This Wall of Sound used by Spector eclipsed the “identities of the groups and singers who sang and performed the material”2Thesis Statement: The purpose of this paper is to investigate the Wall of Sound production technique created by Phil Spector. The scope of the musical evolution and the reasons for the innovation’s importance for the music industry will be determined.Production of sound is an integral element of audio engineering and is greatly relevant in popular music. Music production is based on styles and genres which express social structures and musical practices, thereby making the pop track an important representation of cultural and social history. This is because music production and recording techniques exemplify the individual tastes of people and their ways of experiencing music, and infuse music with ideological meanings.The original author’s creativity is as important as the production of musical texts; while the different dimensions of content and context combine to form a structured and discursive analysis. Moreover, the historical and social aspects of technological uses, support a conception of production. Developments in the field of popular music emerge from the “pioneering work of feminists, sociologists, cultural theorists, and musicologists working in the field of popular music”4.In the 1940s and the 1950s jazz, blues, folk and rock ‘n’ roll dominated the popular music scene, and by the 1960s, rock music came into prominence as an emerging genre, different from rock ‘n’ roll. The craft behind song writing and music production became important, from “catchy pop to create music you could feel and think about instead of just dance to”5. Similar to folk music being based on political and social issues in the 1940s and 1950s, “folk, folk-rock and psychedelic music”6 were used as media for representing the cultural environment, especially during the mid-1960s.The people’s voice was expressed through rock music, on topics ranging from ecological issues, the Civil Rights movement, collective opposition to police brutality and America’s increasing involvement in the Vietnam war. However, rock became more than a new musical genre which provided an outlet for disillusioned youth to voice their concerns, album sales increased to great heights. By 1967, album formats had replaced singles to a great extent, taking over 82 percent of the record
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