Facebook Pixel Code
x
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Social Media Essay Example

This is a preview of the 8-page document
Read full text

Social media is facilitated with different tools for technological communication that has changed the shift of traditional communication into a more interactive one (Kietzmann et. Over the years, social media has changed the way of communication between different individuals, organizations and communities. In this age of globalization, social media provides an ease in communication and interaction among different individuals belonging from different parts of the world with different cultural backgrounds. There are now a large number of social media sites that provide a strong network for global communication and interaction to the users.Social media sites include YouTube, DailyMotion, Facebook, Twitter, Digg, HubPages and many more. These sites provide a platform to people to interact and communicate with each other from around the globe on similar interests. The usage of social media websites vary from person to person. Some people use social media websites as a source of fun while some use these sites as a source for networking and making social contacts.Organizations and enterprises use social media websites as a medium for viral marketing, creating awareness and attracting more customers in a cost-effective method. These websites are important for the growth of any business. These sites enable organizations to interact directly with the people from around the world. These websites serves different purposes to different people and organizations. Social media websites can help a business to make its position strong on the search engine ranking. Organizations prefer social media marketing as an integral part of their online marketing. Organizations can get a chance to drive more traffic to their websites by getting inbound links from these websites. Search engines recognize inbound links. Similarly, websites with higher number of inbound links get on the higher rankings. For Example, when organizations share their information on different social media; fans and followers tend to share them with their networks and shared content automatically go viral. Visibility on social media has a direct impact on search engines rankings and it is always good to have better search engine rankings for organizations. This strategy enables the organizations to target their potential customers and to maximize their profits.Facebook is one of the most famous social media platforms, which enable its users to install

This is a preview of the 8-page document
Open full text

References

:

Beirne, M. (2007). Travelers Go and Tell, Tourism Sites Show and Sell. Brandweek, 48(17), 14.

Cline, R. S., & Warner, M.M. (1999). Hospitality 2000: The Technology. DC: Arthur Andersen.

“Dubai Tourism: tourism guide and information.” <http://www.dubaitourismpackages.co.in/> accessed on 24th November, 2011.

Fox, J. T (2008). Virtual Tourism: New sites offer inside looks at tourist destinations. Travel Agent, 332(90), 87-88.

Joy-Travel Pvt Ltd.<http://www.joy-travels.com/> accessed on 24th November, 2011.

Jacyln Amorso (2011). Travel Agents and the Social Media. < http://www.onqmarketing.com.au/travel-agents-and-social-media/> accessed on 26th November 2011.

Kietzmann, H. Jan., Hermkens, K., McCarthy, P.Ian., Silvestre, S.Bruno (2011). Social media? Get serious! Understanding the functional building blocks of social media. Business Horizons 54 (3), 241-251

Lewis, I., & Talalayevsky, A. (1997). Travel Agents: Threatened Intermediaries? Transportation Journal, 36(3), 26-30

Shapiro, J. Michael (2010). How DMOs Use Social Media. < http://www.meetings-conventions.com/articles_ektid32020.aspx> accessed on 26th November, 2011

NJ Southern Shore. < http://www.njsouthernshore.com/> accessed 26th November, 2011.

Schwanen, T., & Kwan, M. (2008). The internet, mobile phone and space-time constraints. Geoforum, 39, 1362-1377.

See Australia. < http://www.australia.com/> accessed 26th November, 2011.

The Official Guide. <http://www.nycgo.com/> accessed 26th November, 2011.

Visit Sweden. < http://www.visitsweden.com/sweden/> accessed 26th November, 2011.

Close ✕
Tracy Smith Editor&Proofreader
Expert in: Unsorted
Hire an Editor
Matt Hamilton Writer
Expert in: Unsorted
Hire a Writer
preview essay on Social Media
  • Pages: 8 (2000 words)
  • Document Type: Research Paper
  • Subject: Unsorted
  • Level: Undergraduate
WE CAN HELP TO FIND AN ESSAYDidn't find an essay?

Please type your essay title, choose your document type, enter your email and we send you essay samples

Contact Us