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Disposable vs Reusable Diapers Essay Example

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Disposable vs Reusable Diapers

Disposable vs Reusable Diapers. Negative publicity is something that a company has to deal with at one point in its lifespan. As an environmental and consumer conscious company, P&G must always be on its marks so as not to disappoint either party. P&G has in the past undertaken many actions to fight negative publicity regarding one-time use diapers. For instance, in 1990, P&G came up with a $20 million fund to enable a study based on solid waste issues and promotion of projects dealing with diaper composting. Within the same year, P&G started a recycling project for diapers in Seattle and sent pamphlets to more than 30 million households telling them of these efforts. This is a really good strategy aimed at reconnecting and reassuring customers that all is well and the most important, the fact that they are well thought of and cared for.

Burson-Marsteller was hired by the company so as to aid in the management of lobbying campaign whereby Arthur D Little research was mailed to main legislators. This information from the research was also included in all P&G’s sample packages.
As a vice president, I would capitalize on the already positive note that took place recently about being environmentally conscious. I would do my level best to spread the good news to all and sundry. I would buy leading newspaper pages and have the ranking printed on them, talk to both local and international press informing and reminding them of how important P&G’s products are. Apart from, that I would also try and collaborate with state and environmental officials of Vermont state and try talking them of a possible fully funded research on any issue under contention as far as P & G pampers are concerned. As a sign of corporate social responsibility, I would also offer to construct at the state a pediatrician hospital that would cater for all the children under the age of five and make it a research and referral hospital where such analysis can be done.
In conclusion, several LCA practitioners shy away at the unsuitable usage of these studies. Disposable vs Reusable Diapers.

Work cited

Arthur D Little, Inc. Disposable versus Reusable Diapers:Health,Environmental and Economic Comparative report. New York: Arthur D Little,Inc, March 16 1990.
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preview essay on Disposable vs Reusable Diapers
  • Pages: 3 (750 words)
  • Document Type: Assignment
  • Subject: Environmental Studies
  • Level: High School
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