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Journalism & Communication Essay

The Masses should no longer trust the photographs and film in the strategic communications of a Modern State that is able to use sophisticated technology to alter images.
The author provides the example of video news releases (VNR). These clips are created by public relations firms and agencies and integrated into actual news broadcasts. TV stations then add these VNRs into their news time broadcasts thereby fooling the public that it is a live telecast. Shah adds that VNRs are used not only by government agencies, but also by companies who have the financial clout and influence to get their point across. It could be for the purpose of building brand image, or
Pages: 5 (1250 words), Essay
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The current crisis in magazines- revenue squeeze and technology pressures- will prove terminal. Discuss
Considering another interesting facet to the argument, Pimlott (2011) confidently states that the electronic media has actually increased the distribution of the simpler and ubiquitous form of communication – flyers, leaflets and pamphlets. He terms them as disposable literature and yet fully endorses the evergreen presence of such media. We can extend this argument to the business of magazines. Magazines are also a disposable form of media. It is quite evident that any of the e-readers or
Pages: 4 (1000 words), Essay
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The future of mass communication and media
Until recent times, Murdoch was believed to be a socially committed media person who keeps strict morals and ethics in his profession and business. However, the phone tapping scandal evolved out from Britain recently has destroyed the image of Murdoch as an honest media person immensely. In fact he was able to tap the telephonic communications of even the British prime minister. If he is capable of doing so, it is easy for him to intrude into the privacies of ordinary people.It should be noted
Pages: 6 (1500 words), Essay
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The programs 'A Current Affair' and 'Today Tonight' are popular current affairs programs on Australian commercial television. Explain the elements that come together to make them successful.
The program was revived in 1988 and has gradually grown to be one of the most popular television programs in Australia. According to the Australian TV ratings in 2008, the program had achieved about 1,130,000 viewers, coming second after ‘Today Tonight’ which had achieved about 1,380,000 viewers (ODonnell 266). So, what elements have come together to make the program successful?One of the elements that have made the program successful is its content. The program is primarily informational
Pages: 8 (2000 words), Essay
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Thesis Statement- Frederick Douglas is a better persuader than Charles Langston
Slave is the Fourth of July?’ tries to present slavery as a national atrocity and according to the speaker, the white population is the first one to be blamed. In order to criticize the new generation, Douglass praises the Nation’s forefathers. However, this praise is followed by a large number of accusations. Here, one can see that Douglass is trying to show that the new American generation is moving away from the way the forefathers set. Another important strategy used by Douglass is his
Pages: 4 (1000 words), Essay
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The Press and Presidential Politics
To Obama, it was all about comparative choice between slipping back to extreme conservatism, which was rather unpalatable to women and the young elite, and moving forward with the regime’s reform agenda. Surprisingly enough, the 2012 election was about arguments advanced by both sides, and the message appeared to have sunk well on both camps in the final days: a challenger seeking to oust an incumbent making a case for himself and the incumbent seeking to convince voters that the alternative
Pages: 8 (2000 words), Essay
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Technology has expanded (and arguably transformed) the scope of advertising and the spaces of consumption practices. Using examples, evaluate this observation in terms of Mobile technology (e.g. SmartPhones and Tablets) and 'Apps'
Before settling for the use of a particular media to run adverts, companies consider a number of factors which include costs and the effectiveness of advertising through the media. Not all companies would find essence in advertising in international media such as the BBC; smaller companies that produce and sell products in smaller geographical locations prefer the use of local media since they reach their target market unlike the CNN and the BBC. The region and scope of operation forms the
Pages: 8 (2000 words), Essay
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The evolution of communication and the function of new media
Through social networks, people are able to communicate, create new relationships, interact and share information using different tools offered by social networking websites. Users of social media communicate using tools like status, chatting or twitter updates to express themselves and communicate with friends (Marjorie 2005).Social networking sites have changed the way people receive and share information by opening up new portals through which information is disseminated and shared. People
Pages: 16 (4000 words), Essay
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The tastes and practices of different classes are meaningful because they are involved in the struggles for cultural power between classes. Explain and evaluate making use of appropriate examples".
A new and unique consumer culture is being emerging because consumption has become one of the key activities of human life after watching TV. There also has been an increase in what is called that expansion of shopping as the leisure pleasure with people spending more and more time in driving pleasure through shopping. An increase in the proliferation of the spaces and various platforms for the shopping has actually increased the tendency to shop more. The availability of more shopping outlets,
Pages: 8 (2000 words), Essay
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To what extent has globalisation impacted upon local identities? Illustrate your argument with an original example.
It has greatly changed the style of living of people throughout the world. Those changes are both negative and positive. Since globalization is access to goods from around the globe, local manufacturers are in the constant fear that they would be out of business because people have easy access to imported goods and that the local manufacturers become less viable. For example, a farmer who lived off by selling his local products made at his small piece of land or the some area allotted to him by
Pages: 6 (1500 words), Essay
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Television as a "live" medium
This definition implies two important characteristics. It is all about transmission of events as they occur and, at the same time, it is also about people viewing events together.The concept of “live” also assumed several meanings. Bourdon comprehensively cited many excellent examples. For example, when a singer does not lip synch in the performance, then it is called live musical performance. There is also the case of talk shows. Resource persons are invited and are moderated by hosts to
Pages: 6 (1500 words), Essay
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To what extent are media responsible for the sexualisation of children in contemporary culture?
Television commercials or banner advertisements, one look at the content being used in regular advertisements around us and we find a lot of sexy ladies and gents ravishing their bodies and glistening skin to the viewer. No matter what the advertisement is about, whether it for a related product like a deodorant spray or, a non-related product like refrigerator or washing machine, the advertisement still has a host of half-clad men and women calling on to the viewer to enjoy the life that they
Pages: 10 (2500 words), Essay
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The meaning of a word
Therefore, morality may be the rightness, goodness, wrongness, or badness of an individual’s actions in relation to the above possible implication of the word (Frankel, 2012); however, religion has since been manipulating the connectivity between the above possible relationships towards asserting its effectiveness to the society (Copp, 2001). In so doing, religion has been imposing different and most inaccurate meaning and application of morality in the society.Different societies usually
Pages: 6 (1500 words), Essay
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Theory of interpersonal communication
Negotiators should redefine problems, reframe them and make sense out of them collectively to enhance conflict transformation (Putnam 2010).In as much as most negotiation scholars endorse persuasion and mutual exchange processes to obtain mutually accepted solutions to conflicts, there approach does not embrace communicative means that promotes new understanding of situations. Putnam’s proposals are based on the beliefs that negotiation constitutes cooperation and competition, and has mixed
Pages: 4 (1000 words), Essay
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The Internet
In many respects, mobile communication and the advent of the internet has had more implications on humans than any other form of development in the entire human history. This highlights the relatively staggering levels of adoption that has characterized its intake in almost all factions of human life. While other inventions and developments could catch up in certain parts of the world and fail to catch up in others, mobile communication and the internet has caught up in every aspect of human
Pages: 5 (1250 words), Essay
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The Sapir- Whorf Hypothesis
Children are not taught the grammar rule by anyone nor do they get any form of explicit instructions of a language (Fromkin, Rodman, and Hyams, 2013, p. Parents are not aware of morphological, phonological, semantic, and syntactic rules unless they are linguistics. The children will, therefore, extract language rules from their native language by themselves when they hear and learn gradually (Fromkin, Rodman, and Hyams, 2013, p.People are social beings. For this reason, they are supposed to be
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Think about the idea of transgression. How do the media and rules of censorship tell us what can be seen in the media, and what not, about what can be said and what cannot? Think of an example from film that transgresses these boundaries. How does your me
However, people tend to forget that, despite the bias brought by media, there are also significant and educative information that we receive from the media. However, the fact is that, the media highly influence the societies negatively by portraying things as they actually are in order to keep their shows moving or when following a certain convention (Flew 2005, p. As a result, in most times, the media feeds people with information that is entirely misleading and sometimes true. Through the
Pages: 8 (2000 words), Essay
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The mismanagement of our world's water supply
This is significant in ensuring that the world achieves sustainable growth. However, political interests are changing different aspects related to water usage (Postel 40). They are conspiring with investors to release affluent in these water sources, an aspect that is putting the lives of the people at a very high risk.Industries are releasing carbon and nitrate gases to the atmosphere. These are some of the green house gases which are causing global warming. In the past one decade, the world
Pages: 4 (1000 words), Essay
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Television as social and political propaganda : political TV programs:Islamophobic Propaganda: case study Homeland TV show
The fact that this depiction is not accurate is not taken into consideration by the series’ producers and directors because it does not show Muslims as normal human being, capable of love as well as hurt (Ahmad 2317). Therefore, through the portrayal of Muslims of individuals who only pray and commit violent acts, it is implied that Islam is a religion of terrorism. As the series progresses, it is discovered that Brody is actually a terrorist and this is despite the fact that he had been held
Pages: 10 (2500 words), Essay
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The news media have the power to influence a general election result through media framing and agenda setting: discuss
Basing on Lippman’s statement they statistically proved the existing of strong interdependence and significant interconnection between the public and news media coverage of some exact issues with shadowing or not saying anything about the others. In other words they come to comprehension that if news media gives people what to think about it is exactly media that indirectly forms and shapes public opinion on the matter of the most important national and global events.Afther the 1968’s
Pages: 7 (1750 words), Essay
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