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Journalism & Communication Essay

Analysis of a case study and theoretical application
In these categories according to Coombs (1998), companies may use excuses, denials, justifications and ingratiation, take corrective actions, mortifications, or issue apologies to achieve their intended objectives.A look at LSU three communications exhibits, namely exhibit 11-1a, 11-1b and 11-1c which were a media advisories about the launch of the communication center, a community outreach release about distance learning, and information on the availability of satellite images of the storm
Pages: 8 (2000 words), Essay
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Analysis on the Dior Homme perfume commercial Jude Law, directed by Guy Ritchie
Instead, there is suspense that is built with the various actions and with not showing the Dior Homme perfume. One then becomes intrigued with the story line and with the question of understanding what and who the commercial is about. Grabbing the attention of the viewers and the intrigue which is created is followed by the movement of the main actor to find the individual that he is speaking with on the other side of the phone. This furthers the suspense and builds the interest of the
Pages: 5 (1250 words), Essay
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A diamond is forever: an analysis of how a single phrase redefined the value and perception of diamonds through simulation and hyper-reality in DeBeers advertising case
Context, the paper will examine the concept of simulation and hyper-reality, comprehend how media managed to manipulate and erase the basic line between fantasy and reality, and create a false sense of value or consumer emotion. It will also analyse the concept of sign and signification, to find out the meaning behind the signs and symbols used in the advertisements.In post-modernism (especially in the context of capitalistic economies and post-modern developed nations), hyperrealism is a
Pages: 8 (2000 words), Essay
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Advertising: Images, Industry and Audience
Octopus Holdings Limited, which has both commercial and non-commercial subsidiaries, has similarly used various advertisement principles to educate and persuade the public. Non-commercial subsidiaries of the company are based in Hong Kong. All discussions in this paper are based on advertisement done by these two companies. According to Felton (2006), comparison of the two types of advertisements is done by analyzing various components of an advertisement. Some key evaluation areas include aim
Pages: 8 (2000 words), Essay
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Analyse and research a complete full length documentary film (from the list); be sure to cite specific examples from within the film - at least two major scenes should be analysed in detail.
Dallas map, “Voluntary Statement” and the TV schedule, depict meaning through what these objects mean and how people use them to attain their purposes. When Adams signs the “Voluntary Statement,” he believes he offered the truth. For the homicide detectives, this statement, however, becomes a confession for his crime. Ponech (2005) believes that the map stands for the inability of Adams to understand the corruption of the justice system (p. The map stands for the irony of being lost in
Pages: 4 (1000 words), Essay
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Americans incomes
And also the upper class variations, depending on the degree of power they have. And I believe that the twelve classes are better than the three, because if we follow the stringent criteria, I have noticed people becoming narrow minded in their judgment of classes, because they do not fully understand the predicament they are in. They will not understand why a working poor person will barge into a clearance sale before anything else, and if someone has been in the middle or upper class forever,
Pages: 4 (1000 words), Essay
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Are citizen journalists and bloggers real journalists? What does it mean to be a real journalist?
While the citizen journalist might be doing their form of journalism as a hobby or they may get paid in accordance to the number of visitors or the number of viewers they have attracted (Anderson 124). When academic journalist are conducting research, they use the views and opinions of the common population (citizens) in order to create and prove that their findings are objective in nature and they were not biased towards the subject matter or the issue (Herbst 122). Blogging is even considered
Pages: 4 (1000 words), Essay
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Argumentative essay: u.s government should ban all forms of animal testing
Earning the livelihood makes people adopt different ways, some may be good and some may be bad. Prostitutes have not adopted this way of living on their own. Somewhere or the other the circumstances have compelled them to do so (Warrant). Legalization would ender great help to them. However, it has got bad effects also. In places where prostitution is legalized, there are reports of rapes of prostitutes (Trapp, 186; Savino, 47). (Rebuttal) But, these rapes can be prevented with tighter security
Pages: 4 (1000 words), Essay
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Advertising in mass media
The subtle message behind such advertisers is to obscure the economic inequalities inherent in any capitalist society. If consumers heed to these ideas, they will learn to accept their place in the existing social order. Revolts against the elite or other similar controllers of wealth would be unnecessary if people of all walks of life could enjoy similar things. Furthermore, political leaders would not need to organize a massive wealth redistribution program since the electorate was already
Pages: 11 (2750 words), Essay
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Analysing a newspaper
Women’s Aid was founded in 1970 as a feminist movement and campaign tool. Domestic violence and gender oppression became a priority to deal with for the group. Domestic violence and numerous forms of abuse were decisively dealt with by Women’s Aid among other groups that were founded. In 1979, statistic revealed that two women got killed weekly by their former or current partner.The articles makes cites government statistics and other two sources on domestic violence. The sources add
Pages: 10 (2500 words), Essay
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Analyze the following tweets. What form of audience do social tags of this kind enable? Discuss the social and communicative properties of this kind of audience.
But in today’s world of social media where public spaces has taken on a different conception in terms of how users navigate through potentially large and invisible audiences: imagined audience has taken on a completely different meaning aspect that has transformed how society views social and cultural factors in the matrix of the hyper-sensitization of self, performance, and the imagination(Abercrombie & longhurst,1998).It has transformed perception in that life is now viewed as a constant
Pages: 7 (1750 words), Essay
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Asian Popular Culture
TV production, films, and other theatric ventures in East Asia allows many residents in the region to experience and identify with the characteristics of the Asian pop culture.Another aspect that fosters unity and integration in the Asian region is the capacity of the media personalities from the region to carry out their activities across the national borders. Indeed, producers, directors, actors, and operating capital apply in different nations across the region (Iwabuchi 1). In the recent
Pages: 14 (3500 words), Essay
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Analysis paper 2
Through PETA’s long history, it is reasonable to assume that the movement must have employed all of the tactics and strategies listed above in some form or other in its campaigns and programs. The goal is to be able to look at the more current literature to identify exactly what tactics and strategies are relevant to PETA’s campaigns (Stewart, Smith and Denton 167-168; PETA; Tolhurst; Saul; Burns).In a most recent protest, PETA was reported to have laid in Trafalgar Square in piles as naked
Pages: 5 (1250 words), Essay
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Analyzing Critique
An elaborative practice, the traditional concepts of feminism contested the authority, exploitations, and oppressions of feminine gender in the society. However, the writer asserts that the modern position of the social theorists challenge assertions that being a woman guarantees an individual to have the feministic understanding of the world. On the other hand, it is argued that feministic standpoint is a socially created position and thus not a necessary fact tool available for all women in
Pages: 4 (1000 words), Essay
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Advertising and consumer culture, Public Service Annoucement(PSA)
In the process war advertising council also came into existence which served as voice of war information to people through radio, print and outdoor advertisements. Later on after World War II, advertising council turned into an institution to serve nationwide campaigns such as "Only You Can Prevent Forest Fires", "Fight Cancer with a Checkup and a Check" and "A Mind Is a Terrible Thing to Waste" etc. Such PSAs raised public awareness along with raising funds for research too. Now even after 70
Pages: 7 (1750 words), Essay
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A 2000 word review of Mark Deuzes Media Work and 2000 word self evaluation
Life because such global integration introduces a deep-seated aspect of unpredictability of work, leading to failure or success of the local production process becoming entirely dependent on the fluctuations in the worldwide network.Consequently, Deuzes’s reference to liquid life is relevant to the perceived job insecurity as it reflects the contemporary workforce behaviours. He notes that such patterns include adaptive response, permanent change, and continual innovation, all expressed as
Pages: 16 (4000 words), Essay
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A Campaign review
Initially, the firm produced a 30-second advert but went on to have another one lasting for 15 second but both featured the same person, and had similar intention.The directors of this advertisement ensured that it would attract viewers by shooting it on various places. At one point, the actor is seen clad in a towel then on a boat and finally on a horse. While this may seem as an ordinary shooting, Kanagaraj, Archana and Tamilmani (2011) stated that a good advert ought to reflect different
Pages: 11 (2750 words), Essay
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Analyzing Critique
However, from Lady Gaga’s meat dress, it is evident that there is more meaning than what is presented.According to the review done by Winterman & Kelly, Lady Gaga is said to have put on the meat dress to explain that the rules and regulations set in the contemporary society may be more than the meat that humans have in their bodies (1). This is in line with the rules set to prevent the gay men from being themselves. Gaga explains that she aimed at protesting against the restrictions by the
Pages: 4 (1000 words), Essay
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Are the use of nostalgia, utopia and therapeutic in the advertising significantly affected the mass audience?
This method of advertising is usually very popular with many organizations because it brings back memories of the past as it captivates the audience (Chou, H. & Lien, 2014). Additionally, it makes the viewers relate more with the brand and develop a liking for it. It involves the use of items and places that trigger the nostalgic feeling like clothes, music, cars, particular locations and much more. They have the advantage of cost productiveness in production, as well as bringing the feeling of
Pages: 16 (4000 words), Essay
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Analysis of Contemporary Journalism
It focuses on news on celebrities despite the fact that it mainly focuses on audience that is relatively older (National Examiner, 2015). The other publications in American Media Inc majorly focus on contents that are current such as new on celebrities, cultural and political stories. Furthermore, the examiner emphasis on stories that is long standing. The publication also prominently features on articles related to daytime TV. Besides, the featured stories on this publication range from those
Pages: 4 (1000 words), Essay
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