The number of smallholder farmers whom the company helped and provided training;
The number of Shakti women micro-entrepreneurs in India employed by the company.
In addition to the above-listed indicators, Unilever is aimed to work on deforestation elimination, improving the livelihoods of smallholder farmers and improving food security, helping people gain access to proper sanitation, safe drinking water, and proper hygiene habits. Unilever faces a tough competition on behalf of the companies operating in the same sector and developing similarly innovative products. Procter & Gamble, Mars, and Nestle are the major direct competitors to Unilever. All these companies invest significant sums into R&D and marketing efforts. Procter & Gamble is a direct competitor to the Unilever also has active sustainable positioning, with a focus made on environmental sustainability and social responsibility. P&G environmental efforts are similar to the Unilever and have focused on renewable resources, resources’ conservation, and waste elimination. In relation to social responsibility, P&G the same as Unilever supports hygiene education. Moreover, P&G has also been recognized in one of the same ethical processes rankings as Unilever. On the one hand, the competition of businesses on the sustainability background is a positive trend towards making planet greener and improving lives of people in the communities. The Indicators Used To Inform Observers about Improvements in Sustainability.
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