However, Schwartz (2011) stated that it has been proved that CSR help businesses to have loyal customers who get attached to the business because of its good deeds and thereby assuring a business of steady sales revenue. Summarily, it is important to note that CSR is a business practice that leads to outflow of cash from the business with no guarantee of gaining a return on the investment, but business such as Marks & Spencer, McDonalds Restaurant, Nike, HP, and RyanAir, implement CSR activities so that they can exercise certain legislative requirements. Secondly, such businesses implement CSR practices in order to abide by the interest of their stakeholders. Lastly, it was noted that public companies undergo a lot of pressure to adopt CSR practices unlike prior, ate companies, since they are subjected to high-level public scrutiny.
. Conclusion and Evaluation of Corporate Social Responsibility.
Lee, N., & Kotler, P. (2013). Corporate social responsibility: Doing the most good for your company and your cause. Hoboken, N.J: Wiley.
Schwartz, M. (2011). Corporate Social Responsibility: An Ethical Approach. Canada: Broadview Press
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