Earlier the social contact of the company was given on a side panel which has been included in the main frame of the webpage and each of the social platforms have been hyperlinked so that the user can be directed to the social page of the company (Hoang Phan Duc, 2014). The extra services of the company have also been included in the central section such as the free delivery aspect of the business. Most of the promotional aspects such as advertisements and customer reviews have been developed in a ticker format so that more information can be included with little space. The changes in the webpage have been made with a view to reduce the clumsiness of the webpage without hampering the information base of the website. This wireframe has reflected more variety in the type of information that can be catered to the customer base of the company.The wireframe design has been built considering the ease of use of the target customers. The target customers of Musclefood are within the age range from 18-55. The visual content base of the website will help the customers easily navigate their way towards their desired product range. The awards and quality standard approval received from various local and international authorities have been mentioned in the central frame of the web page to enhance the brand value of the business. The primary objective of the website is to help the customers understand the business objectives of the company and also develop a suitable consumer perception that signifies the customised service design in accordance to customer needs.In order to enhance the usability of the website of Musclefood, the website will be linked. Digital Marketing Aspects of Musclefood.
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