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Marketing Case Study

Nissan Motor Corporation
Nissan M.C was to acquire control of Datsun U.K after the U.K plant became operational. It wished to acquire the distribution of vehicles but Botnar suggested the subsidiary companies were important for the operations. A letter of intent of sale between Botnar and Nissan M.C officials was signed in 1985.
Pages: 4 (1250 words), Case Study
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Ford Develops a Strategy for Competitive Advantage
What it did to cope with the difficult time of 2008-2009 is to create the universal brand (Kotler , 2010) with their Ford Fiesta that became recognizable the world over.The years 2008 to 2009 were a tough business year not only to Ford and auto industry, but also to the whole business sector as well (Shah, 2010). 
Pages: 3 (750 words), Case Study
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Overall Marketing Strategy of eBay
eBay is one of the largest online marketplaces all around the world. It allows trade to occur on local, national and even international scale. This trade happens through auction listings, buy it now basis or through the eBay stores. It has acted as a neutral intermediary between buyers and sellers.
Pages: 6 (1500 words), Case Study
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Selling a culture: Aboriginal Artwork
Culture and even to convey the right meanings of ancestral events depicted through artwork to the right consumers who can understand the depth of the cultural aspect of such artwork. Aboriginal people are not like other European artists who consider the artwork as a piece of the trading commodity but they rather believe in carrying out the messages
Pages: 3 (750 words), Case Study
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